Why did we wait so long to create a REAL website for our start up?

Life Goes on Roadmap, Personal Branding No Comments YouTube Preview Image

[Click on the video to watch.]

I’ve been a Get Known Get Paid mentor for many years and have worked with many clients who are in start up mode.

What I’ve noticed is that clients have a bright idea for a new business and are super excited about creating an awesome website to serve as their internet front door.

The trouble with this is that sometimes, folks can spend months obsessing about their mission, message, purpose, products, programs/services and their bios — even before they welcome their first sale.

They spend lots of money scheduling branding photo shoots in exotic locations, hiring expensive web designers, and so on.

To me, it can be like putting the cart before the horse.

It’s one thing to have a beautiful website with all the bells and whistles.

It’s another to have a product, service or a program that has already welcomed sales so you can justify making the investment of time and money to create the site in the first place.

That’s why when it came time to give our newest start up wings to fly, we started FIRST by attracting sales, proving our concept, and further improving our product so we could feel even more confident around our mission, message, purpose, products, and services.

For Life Goes On Roadmap™, the last two years have been all about that.

Being a practical, fiscally responsible sort, I was inspired to create our new website for Life Goes On Roadmap™ myself, using the free and fabulous templates provided by Constant Contact.

In a few hours on a Friday morning, I was able to re-purpose images, content, sales pages, and more to create a brand new internet front door.

Over the next few days, I did some tinkering to make improvements.

What did we do before launching the website?

  • We used LeadPages to bring in leads for my new business. This page in particular has been working really well for us as we’ve used Facebook advertising to drive traffic and leads. The page converts from click to lead at 34%!
  • We found ways to make the website I had do ‘double duty’ for my existing business and the new one we were starting.  For example, we created sales pages that could live on my existing platform as opposed to starting something brand new before my concept was proven.
  • We delivered training via Instant Teleseminar and BeLive.TV to serve our growing subscriber base.
  • We connected with potential clients and licensees of our system at major trade shows where we could look into the eyes of real people to gauge how well our solution solves real problems that need serious relief.
  • We kept talking to clients and prospects in person as much as possible so we could find out which messages resonate and which ones that don’t. (And we keep doing that.)

With all that learning under our belts, creating the new website was surprisingly fast and simple.

New visitors are already flowing our way — just in time for holiday gift giving!

Check out the new site for Life Goes On Roadmap™. 

I’m glad we waited to debut this site until our message, offers, and systems were set up and proven with happy clients who sing our praises.

Now, we can see about expanding the reach of our message so we have the opportunity to touch and transform more lives.

Onward we go as we grow!

 

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Ghosts, goblins and other frights — plus some TREATS!

Good News, Life Goes on Roadmap, Special Savings No Comments

Ghosts, goblins and other frights are stirring for Halloween, and it’s all in good fun.

Sometimes, real life can be scary, too.

When three women I love were faced with sudden disease, divorce, and death in the same week, their financial lives were undone in an instant.

I was stunned, shocked, and scared that I could be next!
That inspired me to take action to get my own act together.

My husband Steve and I spent a rainy day huddled next to our computer as we took turns entering important information that would give either of us power, access and control over our financial lives, just in case something random or crazy should happen.

We found answers to these questions and so many more.

How can I access the investment accounts?
Where are the passports?
What are the passwords?
Let’s inventory the valuables!
You want to do what when it’s your time to go?

The best part was the conversations we started about what we want the rest of our lives to be about and what adventures we can’t wait to take.

We were so inspired that we created a system and a structure to support other families to do the same thing.

Since April of 2018, Life Goes On Roadmap™ has helped thousands of families organize their important financial information and documents so they have power, access and control, no matter what tomorrow brings We’ve helped start a lot of very timely and valuable conversations.

And we have some timely, good news that comes in perfect timing to inspire you to do the same thing!

Special Holiday Savings are in place now through New Year’s Day 2020 so you can give Life Goes On Roadmap™ to yourself and your loved ones and enjoy the $50 savings. Whether you buy gifts at the last minute or plan ahead, the digital or physical version of our system are ready to serve you and those you love.

Our Ready Set Retire Quiz is available anytime for free to calm any fears you may have about whether or not you can retire from your corporate job within the next five years.

We have a brand new website that shares our story, just in case you want to learn more about the mission we’re fighting for and how you can play a part in it.

Let us be the resource you count on for getting your act together, planning for your abundant retirement, and holding you accountable for taking the right steps to get the job done so real life can be more of a treat than a fright.

www.lifegoesonroadmapnow.com – Life Goes On Roadmap gifts
www.readysetretirequiz.com – retirement quiz
www.getlifegoesonroadmap.com – our new website

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On Ice Cream Cones and a Day that Went Very Wrong …

Estate Planning, Life Goes on Roadmap No Comments

Here we are in the dog days of summer. Chances are you’re enjoying all kinds of adventures and maybe even tasty ice cream cones to beat the heat.

Sometimes I wish we sold ice cream cones instead of a tool to help families get ahead of life before life happens.

It would be so much easier.

And … here’s what I know for sure.

Ice cream is tasty, but the results of completing the Life Goes on Roadmap™ are far more lasting, personal, and profound.

We want you and your family to have the peace of mind that comes when you get your act together before an ordinary day turns into anything but.

The Today Show aired a compelling clip yesterday about an ordinary day that went horribly wrong for newscaster Sharon Epperson.

Please watch and let this message bring you back to the task of completing your Life Goes On Roadmap™ if you have not done so already.

Steve and I will be leading another live virtual Get It Done Day on Saturday, October 19.

If you’re the kind of person who needs extra expert hand holding and support to get the mission accomplished, please save the date.

We are forecasting rain for that day, which makes staying inside to complete your own roadmap during the 9 a.m. – 2 p.m. Pacific window a very wise choice.

Join us!

P.S.  If you know of people who can benefit from Life Goes on Roadmap™, please forward this post their way today. A free gift to start the financial empowerment conversation can be found right here: www.lifegoesonroadmap.com

 

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What if you got the bitter surprise that you were written out of the will?

Be Heard, Estate Planning, Life Goes on Roadmap No Comments

What if you found out you were written out of the will after your last surviving parent died?

Can you imagine the betrayal, the hurt, and the surprise?

It could be enough to derail any sibling relationship or create rifts in the family that could last for generations to come.

This is just one of the stories Senior Care Home Owner and Life Transition Advisor Annette Pang shared during this interview.

Click on the image or this link to tune into this conversation.

When you do, you’ll:

  • Learn the bitter consequences that can unfold in families when important conversations about care go unspoken;
  • Hear real and riveting stories from the elder care trenches to get you thinking differently about the future you want for yourself and your loved ones; and
  • Discover a new way to start conversations across the generations before challenges become hardships to save drama, trauma and chaos and welcome peace, calm, and presence to deal with life united as a family.

If you haven’t yet started the process of getting your act together, here’s my advice.

Buy Life Goes on Roadmap™ right now. Then, commit to completing the three most important sections that would give you or your family the biggest run for the money in case something strange or random should happen to you.

At the very least, make sure your beneficiary designations are up to date so there are no surprises later.

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What if you don’t want grandma’s dining room table?

Be Heard, Courage, Estate Planning, Life Goes on Roadmap No Comments

A senior care center owner and I were talking the other day. Annette Pang has worked closely with adult children and their parents and extended families for years. I asked what kinds of conflicts come up, and I got an ear-full.

> Who gets to decide if mom gets a new recliner or a new bed?

> Who gets grandma’s dining room table?

> Who disposes of dad’s ashes?

> Did he want to be cremated in the first place?

> How will we divide the family trust?

> What did mom or dad really want at end of life?

> Extraordinary measures or palliative care?

She told me that these kinds of things have caused huge rifts in families that have taken hours or years of coaching and support after the fact to attempt to heal.

Having served as a life transition coach for families who are in the aftermath of the grief that is their reality when these things are not discussed, Annette is the first to say that this is not easy work for any of the parties involved.

When I asked what the alternative would be, she said to talk these things through ahead of time.

It would be far less expensive and save everyone costly emotional heartache.

Amen Annette.
_____________________

Maybe talking through things like this isn’t on your priority list in this moment.

I get it.

And when I think about the consequences of not doing it, that shifts my perspective.

Making the choice to move a family member into a senior care home means that the family is going to have to pow-wow about whether mom or dad or grandma can afford it in the first place.

That means having a handle on the bills that need to be paid, the resources available to meet those obligations, and so much more.

Kids don’t look forward to talking to their parents about this kind of stuff.

Parents may be reluctant to share.

Still, these conversations need to start and important information needs to be compiled because life turns on a dime.

Everything is fine and dandy, until it’s not.

That’s just real life.

Life Goes on Roadmap™ is a playful, empowering toolkit that guides you and your family to get your acts together before life hits a bump in the road.

This is more about LIFE than death.

That’s a refreshing take to make starting these conversations even easier.

Here’s one thing I know to be true.

In the end, it’s never about grandma’s dining room table.

It’s about being seen, heard, and understood.

Make sure your wishes are known and you’ve created a roadmap to find everything your family needs, just in case they have to step in on your behalf or keep driving somehow without you.

If this message can serve someone in your life in perfect timing, please share it. Thank you.

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Introducing Quantity Discounts for Life Goes on Roadmap™

Life Goes on Roadmap, product publicity, Real Estate Closing Gifts, Special Savings No Comments

Life Goes on Roadmap™ is a simple, empowering and complete system that helps families and homeowners get their households and crucial financial information organized so they  know who to call in an emergency, how to turn off the water, gas, and power at their new place, and how to access other crucial documents, investments, and accounts, especially when the rubber meets the road in life.

Now, consumers or companies can benefit from volume discounts.

Co-Founder Nancy Juetten says, “Families appreciate a gift that gets them talking about important, nitty-gritty household and money matters before any of the Big D’s – disaster, disease, disability, diminished mental capacity, divorce, or death – cross their paths.”

The system can serve as a great ‘welcome home’ gift to share when families move into new homes or transition to senior housing.  It can also be a value added benefit that professional service providers (estate planning attorneys, retirement coaches, etc.) bundle into their existing service offerings without having to create a similar system of their own.

The three-ring binder includes a game board, guidebook, and digital organizer, digital versions of these powerful, proven tools that have guided hundreds of families to get their acts together so far, plus anytime/anywhere access to replays from the virtual Get It Done Day check in calls hosted by the co-founders of Life Goes on Roadmap™.  These replays hold clients accountable for completing their Life Goes on Roadmap™ systems, while inviting families to start important conversations that may have been delayed for years. Membership in a client-only Facebook community to give members additional expert access and support is also included.

Juetten explains, “This is a gift that families will keep forever. They’ll always remember who gave it to them and be grateful for it. Best of all, gift givers can show up as innovators who go the extra mile to demonstrate care for their clients and their families after the sale. They’ll exceed expectations, set their company’s apart in a winning way, get clients talking to family and friends, and welcome referrals to new business.”

Juetten says that companies can implement this new benefit for clients with their next scheduled price increase or add the cost to current current scope of work so it’s seamless, easy to implement, and cost neutral.”

Quantity   Price*             Discount        

1-50              $197                 N/A

51-99            $167.45            15%

100-199        $157.60            20%

200+          Ask about licensing for significant cost savings and to benefit from customizing the product with company name and contact information.

*Prices are plus shipping and applicable state sales tax. Shipping costs per system are about $10, depending upon each client’s U.S.A. destination.

Next Step:

About Life Goes on Roadmap™

Life Goes on Roadmap™ is an affordable, empowering, and complete toolkit to organize personal finance information so families ahd homeowners  have power, access, and control, before disease, disability or death get in the way. Users welcome peace of mind when they organize important contacts, service providers, insurance information, bank or credit union accounts, investments, credit cards, and more so the information is accessible when and where it is needed. Life Goes on Roadmap™ elevates the process of getting organized to be a game to win instead of an administrative task to put off until later. The co-founders guide users to get to completion during a series of live or recorded Get It Done calls that users can access, no matter where they live, work or play around the nation.

Favorably reviewed by hundreds of clients and heralded by many as the answer to a prayer, Life Goes on Roadmap™ has been showcased on Forbes.com, the Seattle NBC Morning News, and via a host of regional magazines, podcasts,and radio shows. Visit the company’s YouTube channel or www.lifegoesonroadmapNOW.com to learn more.

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Estate Planning Attorney Kevin J. Copp signs on as the newest Life Goes On Roadmap™ licensee

Estate Planning, Life Goes on Roadmap No Comments

Attorney at Law Kevin J. Copp, Esq. has signed on as the newest Life Goes on Roadmap™ licensee, Nancy Juetten announced today. He is an estate planning attorney serving clients in Kent, Bellevue, Kirkland, and Edmonds, WA.

Life Goes on Roadmap™ is a powerful system for personal financial information and document organization. It offers a way for estate planning attorneys and other professional service providers to help their clients get their ‘life and death ducks in a row’ before any of the Big D’s   — disaster, disability, disease, divorce, or death — hit close to home, Juetten explained.

This collection of proven, practical and empowering tools prepares clients and their families for “What If” moments before they become hardships, while igniting powerful conversations that need to happen before life serves up a bump in the road.

“I’ve been very impressed with the comprehensive, engaging system to support clients in getting their financial documents and information organized. I see Life Goes on Roadmap™ as a value added benefit that can serve my clients in a meaningful way as they complete their practical estate planning at the household management level, Copp said. Copp’s version of Life Goes on Roadmap™ is available for purchase at this link.

About Kevin Copp, Attorney at Law – Kent Probate, Wills and Trusts

Kevin J. Copp grew up in Renton and graduated from Central Washington University with a B.A. in Communications. He obtained his law degree from Seattle University and his LL.M. in Tax from the University of Washington.

For over ten years, his practice has focused exclusively on Estate Planning and Administration, including:

•Preparation of simple and complex wills and trusts.

•Representation of fiduciaries and beneficiaries in all phases of estate and trust administration.

•Representation of individuals in guardianship proceedings.

•Tax preparation of Estate, Trust and Gift returns.

He can be reached at 253 277 1254, by email at kevin@kentprobatelaw.com, or online at www.kentprobatelaw.com. 

About Life Goes on Roadmap™

Created by CFP® Steve Juetten and his wife Nancy Juetten, Life Goes on Roadmap™ is a proven, practical, engaging system for personal financial information organization that professional service providers such as estate planning attorneys and  financial advisors can brand as their own. One of the ways this system sets itself apart is that it transforms getting organized into a game to win instead of an administrative task to put off.  Licensees of Life Goes on Roadmap™ across the nation use this system to add value to their existing services, deepen client relationships, and set themselves apart in the marketplace. Visit www.bit.ly/deeperservice to learn more about using Life Goes on Roadmap™.

#LifeGoesonRoadmap

#Estate Planning Attorney

# Kevin J.Copp

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On choosing regrets, magic blue pills, and ways to describe the problem you solve …

Client Attraction, Event Promotion, Life Goes on Roadmap No Comments

Do you ever wish you could sell something so clear and compelling that it would sell quickly easily to your perfect audience every time?

Like selling ice water to people who are thirsty?

 

 

 

 

 

For example, are you selling:

  • Instant cash to folks who need money right now?
  • Sex appeal to someone who hasn’t had a date in years?
  • A solution to E.D. that has some clients experiencing a four-hour ‘can’t stop the feeling’ situation every time they take their magic blue pill?

Sometimes I wish I sold something like that.

The selling piece would be so much easier.

Pain killers sell better than vitamins because the promise is to stop pain in its tracks.

Vitamins are more of a preventative measure.

Selling prevention is a really tough sell.

People need an urgent reason to buy.

In today’s internet age, that could mean special pricing that expires to compel them to buy now.

It could mean that bonuses expire if the sale isn’t made in a time sensitive way.

For me, those tactics don’t ring true.

So here’s a mind bender to consider.

Maybe prevention isn’t the right message. 

Maybe it’s something else or something more?

I’ve been pondering this very question in connection with the Life Goes on Roadmap™ system we sell to families across the nation.

What exactly is the problem we are solving?

  1. Maybe it’s finally finding a way to start important conversations with loved ones that may have been delayed for too many years.
  2. Maybe it’s peace of mind.

  3. Maybe it’s clarity, confidence and power for the moments that matter the most.

  4. Maybe it’s fun to get this done so procrastination can get kicked to the curb.

  5. Maybe it’s transformation.  You get to transform from clueless to confident with it comes to accessing your crucial personal financial information.

  6. What about addressing a deep fear that many people say they have:  You’ll never less a mess for your family to clean up if something random or crazy should happen to you.

    What I know in my head, heart and gut is that no one ever regrets getting their act together before a hardship has the opportunity to become a crisis. But everyone who DOES NOT get their act together always regrets it when the rubber meets the road in life.

One of my friends is also a top notch real estate professional.  Mary Lee of Mary Lee Real Estate says, “Choose your regrets.”

Mary says you can put your house on the market at your ‘happy hopeful price’ and run the risk that the price is too high and no one will buy it (or that the market will demand a price reduction.)

Or you can put your house on the market at too low a price (with hopes that the price will be attractive to bring in the right buyers) and have to settle on a low ball offer because you came in too low and only attracted one buyer.

As she says, “Choose your regrets.”

As for me, I would much rather have my ‘life and death ducks in a row’ long before life hits the fan than to let the cards fall where they may.

I want to avoid creating challenges for my husband, son, or extended family to contend with because they didn’t know my wishes, couldn’t find my passwords, and didn’t know who to call when it really mattered.

Leaving a mess for them to clean up later is a complete NON-ISSUE for me.

This gives me great peace of mind because my own path in life has been crossed by more than one of the Big D’s — disaster, disease, disability, diminished mental capacity, dis-empowerment, divorce, or death — to know that I am not immune to any of this.

My whole life can turn on a dime in an instant because I’ve been there, done that, and got the t-shirt.

How about you?

The truth is that it takes just one day of focused attention to organize, save, and share your most crucial information and wishes with the people who matter most in your life.

Is this a problem you feel is important to solve?

If so, what is stopping you?

What would need to happen so you would move heaven and Earth to take some action sooner versus later?

If you are game to get on the virtual bus, we’re guiding a whole new crew of families to get their acts together this Saturday, June 15.

When you get on board, you’ll receive the guidebook, the game board, the digital organizer,and the expert accountability and support to get this done as we do our best to make it fun.

We promise you’ll start some powerful, profound conversations with your loved ones that will be eye-opening to say the least.

Those conversations may even draw you closer.

We promise that “head in the sand-itus” will be in the rear view mirror for good if you just grab the wheel, take control,and steer your life in the right direction.

Get your ticket to ride right here.

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5 Personal Finance Blind Spots that Get Families in Trouble When The Rubber Meets the Road in Life

Life Goes on Roadmap, product publicity No Comments

June 3, 2019 — Bellingham, WA –  Life Goes on Roadmap™ Co-Founders Nancy Juetten and Steve Juetten — a CERTIFIED FINANCIAL PLANNER ™ Professional — share 5 personal finance blind spots that get families in trouble when the rubber meets the road in life via a content rich webinar that can be viewed anytime and anywhere.

The Juetten duo supports families in getting their personal finances organized so they can take control and drive their lives forward in the event of any of the Big D’s — disease, disability, diminished mental capacity, divorce, dis-empowerment, or death. They want couples and families to get on equal footing for those occasions when life serves up a bump in the road.

“Many people fear leaving a big mess for their family to clean up later, should something random or crazy happen to them.  Life Goes on Roadmap™ solves this problem in an engaging, empowering, and practical way,” Juetten says.

Among the top mistakes families make are as follows:

  1. No central safe place to save information.
  2. Missing key information.
  3. Not keeping information current.
  4. Keeping family members in the dark or choosing to stay there.
  5. Not making time and paying the consequences.

“It’s striking to see how many women we hear from who tell us that they are managing the finances and their husbands are reluctant to get involved,” Juetten said. “We want couples to gain equal access, power and control so either can step up when it counts,” she said.

“‘Head in the Sand-Itus’ can have serious consequences when a spouse dies unexpectedly and leaves the other spouse dis-empowered to manage the day to day details of life like bill paying, turning off the water, power and gas in an emergency, knowing where to find the passports, and even how to access and manage investment accounts. It’s a serious problem that causes families a lot of drama, trauma and chaos at the worst possible times,” Nancy Juetten says.

Access the free webinar via this link.

About Life Goes on Roadmap™

Life Goes on Roadmap is an affordable and empowering toolkit to organize personal finance information  so family members have power, access, and control, before any of the Big  D’s — disease, disability, diminished mental capacity, divorce, dis-empowerment, or death get in the way. Users welcome peace of mind when they organize important contacts, service providers, insurance information, bank or credit union accounts, investments, credit cards, and more so the information is accessible when and where it is needed, while starting important conversations that may have been delayed for years. Life Goes on Roadmap elevates the process of getting organized to be a game to win instead of an administrative task to put off until later, while bringing families together to have important conversations. The co-founders lead live virtual Get It Done days to hold clients accountable for completing their roadmaps, and the next one is coming up on June 15, 2019. Replays are always provided so customers can complete their roadmaps with expert support on a schedule that works for their busy lives.

About the Co-Founders:

Steve Juetten is principal of Juetten Personal Financial Planning, LLC. He’s a CERTIFIED FINANCIAL PLANNER™ Professional. Nancy Juetten is the Get It Done Guide who won’t let procrastination prevent her clients from getting ahead of what what life may serve up along the way so they gain power, access, and control when it really counts. This is a company that guides families to organize their crucial personal financial information so they can keep driving, even after a bump in the road. Their mission is to touch one million families, and it is going to happen one webinar and one live virtual Get It Done Day at a time.  Register for the anytime/anywhere webinar via this link.

Make purchases of Life Goes on Roadmap for yourself and family members at www.lifegoesonroadmapNOW.com.

Reach Nancy by phone or email at 425 641 5214 or nancy@lifegoesonroadmap.com.

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“Time is all you have … and you may find one day that you have less than you think.”

Life Goes on Roadmap No Comments

Have you been meaning to get your act together so you never leave a mess for your family to clean up later?

Join the club. You are not alone.  Procrastination is a real thing.

But take a lesson from Randy Pausch, author of The Last Lecture. He said, “Time is all you have … and you may find one day that you have less than you think.”

So here’s bright idea…

What if you kicked off this summer with a fun virtual road trip that guides you to gain power, access, and control to unlock the keys to everything that matters to you and your family before life hits the fan, while kicking procrastination to the curb for good?

Just a few months ago, we guided a whole new crew of families to get ahead of life before life hits the fan during the Life Goes on Roadmap™ virtual get it done day.

Amy, Michelle, and Chris were among them.

As they wrapped up their day, I asked if there were any big surprises along the journey or things they didn’t know or that they were glad to find out as they got their personal financial information and documents organized .

Here’s what Chris had to say:

“In the process of filling in all of the items that you had already identified, it also brought up for us other important things that we could easily add. It was just so handy to have a spreadsheet already set out for us so we could just add additional tabs or more columns or rows or whatever, and when we came across important documents scan them, make a copy, document that this exists and where it is. It gives us a feeling of security and confidence that we know what’s going on and we can find important things when we need to. “

Michelle, Chris’ wife, had this to say:

“… Having support from you and Steve and also having it be put out in a positive, fun way, helped me cope with feeling on edge talking about all of this with my husband. The actual getting it together can be balanced out by having it be fun. That fun light part actually makes a big difference.”

Amy said:

I like the accountability. It helps so much. I have a lot of this information in all the other places and getting it all secured and so that my partner and I can talk about the hairy-scary stuff is good. For me, the accountability and the check in calls were super great. This call in particular been really amazing for me.”

We are leading ANOTHER Get It Done Virtual Day on Saturday, June 15.

Consider this a virtual road trip to kick your summer adventures into gear.

In a few hours, you’ll be prepared for whatever life serves up so you have the peace of mind that you’ll never leave a mess for your family to clean up should something random or crazy happen to you.

Join us.

Just register at www.lifegoesonroadmapNOW.com.

Warmly,

Steve Juetten, CFP®

Nancy Juetten, Your Get It Done Guide

P.S. Father’s Day is coming up on June 16. Life Goes on Roadmap™ makes a GREAT gift for Dad and everyone else in the family.

P.P.S. We always provide call replays so you can join us on a date that works for you. Just decide to get this done now because, as Randy Pausch said, “Time is all you have … and you may find one day that you have less than you think.”

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