Business Bio Expert Nancy Juetten Releases Preview of Bye-Bye Boring Bio 2020 to Guide Virtual Speakers, Experts, and Authors to Attract Connections, Clients, and Cash

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BELLINGHAM, Wash., June 26, 2020 — Speakers, experts and authors who once relied on live, in-person events to make money have had to pivot quickly to bring their messages online because of the limitations brought on by the COVID 19 Pandemic. That’s why Bye-Bye Boring Bio 2020 Workbook Author and Business Bio Expert Nancy Juetten says that now is a crucial time to update business bios, speaker sheets, and media one sheets to open doors to share their messages virtually on podcasts, Zoominars, Facebook Live interviews, and other virtual platforms.

Today Juetten releases a preview to her completely updated and upgraded workbook that offers inspiration, examples, and how-to advice to transform boring bios across multiple platforms into messages that attract connections, clients, and cash.

Get a free preview of Nancy Juetten's Bye Bye Boring Bio 2020 edition

Her goal with the preview is to provide welcome and timely support to guide a fast-growing community of virtual presenters who can take time right now to make sure all their first impression messages are on the money and magnetic to welcome the opportunities they seek,” Juetten says.

“So often, speakers, experts, and authors write their bios and ‘set and forget them’ as they focus on other revenue generating activities. Life turns on a dime, as we’ve all discovered with COVID 19. That means the first impression messages we wrote back then may not be current or even relevant now. Those boilerplate bios about education, awards, and hobbies aren’t doing anyone any favors,” Juetten says.

The “about us” page on websites is among the most visited of all, and if the message doesn’t speak today’s truth and value, that could mean an opportunity lost.

Target markets change, products, programs and services change, and the way we deliver our messages change. Bios need to change, too

Juetten’s preview for Bye-Bye Boring Bio 2020 includes:

  • 8 tips to create know-like-trust at first glance;
  • Bio, media one sheet, and sizzling speaker sheet examples;
  • The Signature Talk Delivery Cheat Sheet; and
  • Instant access to a video training to explain how to make the most of a virtual talk, even when there is just 20 minutes to stand and deliver.

The preview is available as a free digital download.

Visit https://byebyeboringbio2020.com for instant access.

The full workbook includes access 11 videos, 2 audios, and additional bonus resources. It is scheduled to debut September 8, 2020.

About Business Bio Expert Nancy Juetten

Since September 8, 2009, Bye-Bye Boring Bio Workbook Author Nancy Juetten has spoken to thousands of business owners through podcasts, radio interviews, teleseminars, and workshops about how to upgrade their bios to attract connections, clients, and cash. Satisfied customers from Boston to Florida and Austria to New Zealand report reaching more clients and inviting new engagements as a result of the bios they write with Bye-Bye Boring Bio as their guide. Bye-Bye Boring Bio 2020 seeks to serve as the ultimate action guide for speakers, experts, and authors to attract connections, clients, and cash while sharing their messages in today’s largely VIRTUAL world. Juetten welcomes workbook reviews, podcast interviews, and invitations to speak about transforming boring bios into client attracting magnets for today’s age of virtual speaking.

Contact: Nancy S. Juetten, nancy@getknowngetpaid.com , 425-641-5214

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Struggling to find accomplishments to make your professional bio memorable? Try this!

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JV Mistakes Even Smart Entrepreneurs Make and What To Do Instead with Nancy Juetten

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Dr. Susan O’Malley’s Road to the TedX Stage and What You Can Learn From It

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My good friend Dr. Susan O’Malley is the Queen of Tenacity and Goal Setting.  This has been a a pattern throughout her life.

She once applied to every medical school in the country to be rejected, only to begin the process anew the following year to earn her acceptance when she was 35 years old, pregnant, and without a husband.

She graduated nevertheless and became a top emergency room physician who saved thousands of lives.

Later she opened a medical spa to turn back the hands of time with needles and not knives.

She then decided she wanted to become a professional speaker and set her sights on taking the  TedX stage.

Tenacity and goal setting work well for this woman who believes in working for her results rather than manifesting without effort.   Her book — Tough Cookies Don’t Crumble: Turn Set-Backs into Success — is a great read to inspire doing the work and staying on track, despite the obstacles that get in the way.

Below are three blog posts penned by Dr. Susan O’Malley, sharing her experience as she prepared to take her place on that red dot on stage. This is important reading for anyone who dreams of taking that stage and making the most of it through proper preparation in service to the audience with excellence.

If you are a woman concerned about aging authentically, Dr. Susan’s TedX talk is ‘must watch TV’ that will stir you up, make you laugh, and shift the conversation about cosmetic procedures in  a refreshing way that will give every reader permission to feel great about whatever choices she makes.

Take it away Dr. Susan O’Malley!

Blog Post #1

The email arrived in my inbox on September 25, 2018 at 12:31pm. I saw it at 12:58pm. Like many of you, my inbox is overloaded and I do a lot of subject scanning before opening. But there it was – Your Official Invitation to Give a TEDx Wilmington Talk in November – in my inbox!!

A gasp came out of me and I just sat there, frozen. Is this real? Could it be? A two and a half year journey, nine applications, six different ideas I deemed worthy of spreading, advancing to the next level three times – is the dream really coming true?

Subject to approval by TED for TEDxWilmington to host the 2018 TEDxWilmingtonWomen Conference, the TEDxWilmington tribe is delighted to inform you…

I had the ALL CAPS THANK YOU email off to Ajit before I even opened the eight attachments. And then I re-read the email. Subject to approval – what does that mean? No! Impossible – I could not have gotten this far and still be in jeopardy of losing it!

Like it or not, it meant exactly what it said. I was totally qualified, my idea was worthy of spreading AND the rest was out of my control. The lesson in proceeding  As If  began. But I had been there before. TEDxWW, I can wait. I can proceed as if.

I’m the girl who was rejected from 42 medical schools the first year and twenty-one the second year. I’m the girl who found herself on the waiting list of the one and only school who showed any interest. I’m the girl whose life changed with a phone call three weeks before medical school started. I’m the girl who started medical school six months pregnant without a husband, medical insurance, furniture, child care or any semblance of a plan. I’m Dr. Susan O’Malley, yeah, I can wait. I can proceed as if.

As I write this blog, I have already met two of the application deadlines submitting three head shot, two bios, a working title, an outline and a 60 second promotional video. And I’m still not sure that I’ll be speaking on November 30th.

It’s like being on the waiting list again for medical school. I was qualified to get in but the rest is out of my control. As I reflect on the why of this situation, I am reminded that any great honor that was bestowed upon me in my life came when the time was right, not when I wanted the time to be right. And it will be the same for this. Isn’t the lesson always patience?

Blog Post #2

The countdown is on! Three weeks to go! I have accomplished so much and yet there is so much more to finish before I take my place on the red circle.

My idea worth spreading had been in my head for over a year. I crafted my idea with my coach, Geoffrey Berwind long before TEDxWW said yes. Boy, was I glad about that because there have been a few curve balls that could have derailed me during the last six weeks. The world may stand still the moment you get accepted, but life doesn’t stop!

Curve ball #1: The same week I got accepted for TEDxWW, I was also chosen to give a webinar for a Human Resources Summit. (Isn’t it always all or nothing!?) Taping the webinar, putting together the slide deck and synchronizing the slides to video took a lot of time and brainpower.

Curve ball #2: A pinched nerve in my back and my neck slowed me down on good days and brought me to a screeching halt on others. It also bought me three visits a week with a chiropractor. Just another thing to fit into the schedule! Funny thing about pain, it takes center stage whether you give it a spotlight or not.

Curve ball #3: Because the cliché is true – timing is everything, my coach left for a three week planned vacation days after my acceptance arrived. I felt a moment of panic, but realized very quickly that we had already laid the foundation and all I had to do was stand on it.

I’m at the point in the process where I’m talking to myself. I have repeated my talk in my head at least fifty times and there will be hundreds more to go before I share it. I say it in the shower, in the car, first thing waking up in the morning, last thought trying to go to sleep at night.

Over and over and over again; and every time I make a mistake, I start from the beginning. As you might imagine, I can now recite the beginning of my talk in my sleep!

In my first post, I compared waiting for TEDxWW to being on the waiting list for medical school. As I reflect on this process, there is yet another similarity. Without even realizing it, I had laid a strong foundation during college so that when a baby came in my first year of medical school, I was tired and overwhelmed, but I wasn’t lost.

So too with this process. Because I worked with Geoffrey for a year on this talk, my message was internalized which made the curve balls much less daunting.

And so the lesson? (Because there’s always a lesson) Whatever your path, lay a good foundation.

Blog Post #3

I have spoken on stages before. As a former emergency room doctor, author and owner and medical director of Madison Med Spa I have addressed many issues; leadership, adversity and women’s empowerment to name a few. All of those talks were different, but they all had three similarities – they were all at least thirty minutes long, they were based on a theme and they included stories.

This was different. There was no approaching a theme from different perspectives, no examples from my own experiences to support the message, no extraneous stories from which to draw parallels. Today was ten minutes and an idea.

This was an experience like no other. We all gathered at 8:30am the day before the event for rehearsal. Ajit sat on the stage giving us a little debrief and then spontaneously decided to have us come up one by one, sit next to him on the stage and introduce ourselves. Within two hours, we went from 27 people to a bonded group.

After an entire day of rehearsal and a speaker’s dinner that ended at 9pm, we went from a bonded group to lifelong friends. It sounds crazy, but it happened. The next day, we were all each other’s champion. And two days later, giving everyone just enough time to travel home, the social media connections were flying!

I worked harder on this ten minute talk than any hour presentation I have ever given. It was all in my head and in my heart. Now it had to come out of my mouth. There would be no second chance, no slides to prompt me, no opportunity to go back and clarify an issue that might not have landed as well as I had hoped.

As I was waiting in the wings being introduced, I offered up a silent prayer. I asked God to help me honor Him and to help me reach just one person. An incredible sense of calm came over me as I walked onto the red circle. And I delivered my talk flawlessly.

My talk was based on statistics from the American Society of Plastic Surgeons and my experience as a cosmetic doctor watching women contort themselves to hide their cosmetic treatments. I discussed the role that judgement plays in holding us back from aging authentically.

After my talk, many women came up to me to thank me for sharing my message, letting me know I gave them a lot to think about. But it was a fifteen year old girl who touched my heart. TEDxWilmington Women had given some scholarship tickets to a dozen Catholic high school girls. They were all in their uniform and took up an entire row.

A beautiful, fresh faced young child in her high school uniform broke from the pack to speak to me. “I wanted to let you know that I really enjoyed your talk. You’re a doctor and you said that we could age however we wanted and that was very empowering to me.”

That was very empowering to me. Fifteen years old. That could have only happened at TEDx Wilmington. I believe my prayer was answered.

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[Speaker Video Reels] Use what you have and be proud of it

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It’s kind of a big deal to be creating my very first sizzle reel to showcase myself as a speaker.  I have been speaking to audiences big and small since the year 2002, and it’s been quite a journey for me.

If you’ve been following my work for a while, you know about my humble beginnings as a speaker and how I went ‘kicking and screaming’ to speaking on the advice of my very first business coach.  The truth is, I wasn’t very good at the start.  And I am being kind with my own words.

Getting better has been an area of focus for me. That means sourcing courage to show up as the best Nancy Juetten I can be, quirks and all.  That means being myself, using words the way I like to use them, and keeping it real.

This brings me to the point of this post, and it is this:

Wherever you are, well, there you are.

BE right there, and be proud of what you have achieved.

Use the best of what you have.  Believe in your heart, head, and gut that with every speech you give going forward, you’ll be better than ever and MORE YOU every time you show up.

Do not get caught in the comparison game by watching hours of demo reels for other speakers and wishing that your style or presentation is a match for theirs.

Be the best YOU and reflect that with the best of what you have to offer today.

Here is what I know for sure.

As soon as that first sizzle reel is complete, it will be time to lay the foundation for the NEXT one.

We are all only as good as our last best performance, and the best is always yet to come.

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20 minutes of stage time can turn into thousands of dollars — It just happened for me!

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What if you could turn 20 minutes of stage time into thousands of dollars?

What could happen for you?

Last Friday, I was fortunate to take the stage for 20 minutes at a live event that was attended by aspiring speakers up to big things.

There were 36 people in the audience of whom two were already my clients. When the talk was over, 31 of them had rushed to the back of the room to make a purchase from me.

31 buyers from 34 potential clients represents a 91% conversion rate!

This was the right audience for my message about making your speaker one-sheet rock. BELOW is access to a clip from the 20 minute talk I gave from Mark Grainger and Shannon Law’s Big Impact Speaker event.

I brought my full, quirky essence to their stage, delivered content that served a specific need for their audience, and was fortunate to be introduced in such a powerful way that the audience was set up to fall in love at ‘hello.’

I hope this inspires you to take stages in service to your perfect audience so you can welcome results that delight you, while boosting your confidence big time.

This brings me to a few questions for you.

>> What specifically are you doing to get yourself booked on live and virtual stages?

>> Are you reaching out to decision makers?

>> Are you hosting your own live or virtual events?

If you do nothing, nothing happens. And when you ask for what you want and take action, amazing things can unfold for your audience, for you, and also for the marketplace.

What is it going to be for you?

If you’d like to learn more about how to make speaking rock for your best audience with your best message front and center, I’ll be interviewing Shannon Law via BeLive.TV on July 11 at 3 p.m. Pacific from my business fan page.  Join us and bring along some of your speaker and expert friends!  The more, the merrier!

This is a generous clip from my talk from Mark and Shannon's Big Impact Speaker event from last Friday. The way they introduced me touched my heart in a big way and the audience enjoyed my talk. It cuts off near the end because my phone storage was at capacity. That is a lesson learned for the next time. >> Check phone storage before recording the next big gig. Oy!

Posted by Nancy Juetten on Tuesday, July 4, 2017

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Getting Ready for a Sizzle Reel …

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I’ve been gathering images and screen captures from my contributions to the live and virtual stage for a long time. Tonight I pulled together a video montage to showcase my credibility, authority, stage presence, and hot topics using an easy to use program called Animoto. I’m excited to refine it further while I await the videos of recent talks given from the live stage. My aim is to bring this to life even more for the decision makers who need to see me in action before they say YES. Step by step, it’s all coming together, and that feels great.

 

 

 

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They laughed and learned about making their speaker sheets rock!

Get booked as a speaker Comments Off on They laughed and learned about making their speaker sheets rock!

mark-nancy-shannon-big-impact-live-feb-2017_nOn Saturday, I gave a short and snappy talk to 43 aspiring speakers who were jazzed about getting booked on more live and virtual stages fast.  Thank you Mark Grainger and Shannon Law of Big Impact Speaker LIVE for the opportunity to share my message with your amazing tribe.  Share this blog post with the aspiring speakers you know who want to make a sizzling first impression at hello so they can hear the message, too. If you’d like me to share this talk live from you stage, get in touch at nancy@getknowngetpaid.com or call me at 425-641-5213. Thank you!

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