What if you don’t want grandma’s dining room table?

Be Heard, Courage, Estate Planning, Life Goes on Roadmap No Comments

A senior care center owner and I were talking the other day. Annette Pang has worked closely with adult children and their parents and extended families for years. I asked what kinds of conflicts come up, and I got an ear-full.

> Who gets to decide if mom gets a new recliner or a new bed?

> Who gets grandma’s dining room table?

> Who disposes of dad’s ashes?

> Did he want to be cremated in the first place?

> How will we divide the family trust?

> What did mom or dad really want at end of life?

> Extraordinary measures or palliative care?

She told me that these kinds of things have caused huge rifts in families that have taken hours or years of coaching and support after the fact to attempt to heal.

Having served as a life transition coach for families who are in the aftermath of the grief that is their reality when these things are not discussed, Annette is the first to say that this is not easy work for any of the parties involved.

When I asked what the alternative would be, she said to talk these things through ahead of time.

It would be far less expensive and save everyone costly emotional heartache.

Amen Annette.
_____________________

Maybe talking through things like this isn’t on your priority list in this moment.

I get it.

And when I think about the consequences of not doing it, that shifts my perspective.

Making the choice to move a family member into a senior care home means that the family is going to have to pow-wow about whether mom or dad or grandma can afford it in the first place.

That means having a handle on the bills that need to be paid, the resources available to meet those obligations, and so much more.

Kids don’t look forward to talking to their parents about this kind of stuff.

Parents may be reluctant to share.

Still, these conversations need to start and important information needs to be compiled because life turns on a dime.

Everything is fine and dandy, until it’s not.

That’s just real life.

Life Goes on Roadmap™ is a playful, empowering toolkit that guides you and your family to get your acts together before life hits a bump in the road.

This is more about LIFE than death.

That’s a refreshing take to make starting these conversations even easier.

Here’s one thing I know to be true.

In the end, it’s never about grandma’s dining room table.

It’s about being seen, heard, and understood.

Make sure your wishes are known and you’ve created a roadmap to find everything your family needs, just in case they have to step in on your behalf or keep driving somehow without you.

If this message can serve someone in your life in perfect timing, please share it. Thank you.

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Dr. Susan O’Malley’s Road to the TedX Stage and What You Can Learn From It

Business Success, Courage, Get booked as a speaker 1 Comment

My good friend Dr. Susan O’Malley is the Queen of Tenacity and Goal Setting.  This has been a a pattern throughout her life.

She once applied to every medical school in the country to be rejected, only to begin the process anew the following year to earn her acceptance when she was 35 years old, pregnant, and without a husband.

She graduated nevertheless and became a top emergency room physician who saved thousands of lives.

Later she opened a medical spa to turn back the hands of time with needles and not knives.

She then decided she wanted to become a professional speaker and set her sights on taking the  TedX stage.

Tenacity and goal setting work well for this woman who believes in working for her results rather than manifesting without effort.   Her book — Tough Cookies Don’t Crumble: Turn Set-Backs into Success — is a great read to inspire doing the work and staying on track, despite the obstacles that get in the way.

Below are three blog posts penned by Dr. Susan O’Malley, sharing her experience as she prepared to take her place on that red dot on stage. This is important reading for anyone who dreams of taking that stage and making the most of it through proper preparation in service to the audience with excellence.

If you are a woman concerned about aging authentically, Dr. Susan’s TedX talk is ‘must watch TV’ that will stir you up, make you laugh, and shift the conversation about cosmetic procedures in  a refreshing way that will give every reader permission to feel great about whatever choices she makes.

Take it away Dr. Susan O’Malley!

Blog Post #1

The email arrived in my inbox on September 25, 2018 at 12:31pm. I saw it at 12:58pm. Like many of you, my inbox is overloaded and I do a lot of subject scanning before opening. But there it was – Your Official Invitation to Give a TEDx Wilmington Talk in November – in my inbox!!

A gasp came out of me and I just sat there, frozen. Is this real? Could it be? A two and a half year journey, nine applications, six different ideas I deemed worthy of spreading, advancing to the next level three times – is the dream really coming true?

Subject to approval by TED for TEDxWilmington to host the 2018 TEDxWilmingtonWomen Conference, the TEDxWilmington tribe is delighted to inform you…

I had the ALL CAPS THANK YOU email off to Ajit before I even opened the eight attachments. And then I re-read the email. Subject to approval – what does that mean? No! Impossible – I could not have gotten this far and still be in jeopardy of losing it!

Like it or not, it meant exactly what it said. I was totally qualified, my idea was worthy of spreading AND the rest was out of my control. The lesson in proceeding  As If  began. But I had been there before. TEDxWW, I can wait. I can proceed as if.

I’m the girl who was rejected from 42 medical schools the first year and twenty-one the second year. I’m the girl who found herself on the waiting list of the one and only school who showed any interest. I’m the girl whose life changed with a phone call three weeks before medical school started. I’m the girl who started medical school six months pregnant without a husband, medical insurance, furniture, child care or any semblance of a plan. I’m Dr. Susan O’Malley, yeah, I can wait. I can proceed as if.

As I write this blog, I have already met two of the application deadlines submitting three head shot, two bios, a working title, an outline and a 60 second promotional video. And I’m still not sure that I’ll be speaking on November 30th.

It’s like being on the waiting list again for medical school. I was qualified to get in but the rest is out of my control. As I reflect on the why of this situation, I am reminded that any great honor that was bestowed upon me in my life came when the time was right, not when I wanted the time to be right. And it will be the same for this. Isn’t the lesson always patience?

Blog Post #2

The countdown is on! Three weeks to go! I have accomplished so much and yet there is so much more to finish before I take my place on the red circle.

My idea worth spreading had been in my head for over a year. I crafted my idea with my coach, Geoffrey Berwind long before TEDxWW said yes. Boy, was I glad about that because there have been a few curve balls that could have derailed me during the last six weeks. The world may stand still the moment you get accepted, but life doesn’t stop!

Curve ball #1: The same week I got accepted for TEDxWW, I was also chosen to give a webinar for a Human Resources Summit. (Isn’t it always all or nothing!?) Taping the webinar, putting together the slide deck and synchronizing the slides to video took a lot of time and brainpower.

Curve ball #2: A pinched nerve in my back and my neck slowed me down on good days and brought me to a screeching halt on others. It also bought me three visits a week with a chiropractor. Just another thing to fit into the schedule! Funny thing about pain, it takes center stage whether you give it a spotlight or not.

Curve ball #3: Because the cliché is true – timing is everything, my coach left for a three week planned vacation days after my acceptance arrived. I felt a moment of panic, but realized very quickly that we had already laid the foundation and all I had to do was stand on it.

I’m at the point in the process where I’m talking to myself. I have repeated my talk in my head at least fifty times and there will be hundreds more to go before I share it. I say it in the shower, in the car, first thing waking up in the morning, last thought trying to go to sleep at night.

Over and over and over again; and every time I make a mistake, I start from the beginning. As you might imagine, I can now recite the beginning of my talk in my sleep!

In my first post, I compared waiting for TEDxWW to being on the waiting list for medical school. As I reflect on this process, there is yet another similarity. Without even realizing it, I had laid a strong foundation during college so that when a baby came in my first year of medical school, I was tired and overwhelmed, but I wasn’t lost.

So too with this process. Because I worked with Geoffrey for a year on this talk, my message was internalized which made the curve balls much less daunting.

And so the lesson? (Because there’s always a lesson) Whatever your path, lay a good foundation.

Blog Post #3

I have spoken on stages before. As a former emergency room doctor, author and owner and medical director of Madison Med Spa I have addressed many issues; leadership, adversity and women’s empowerment to name a few. All of those talks were different, but they all had three similarities – they were all at least thirty minutes long, they were based on a theme and they included stories.

This was different. There was no approaching a theme from different perspectives, no examples from my own experiences to support the message, no extraneous stories from which to draw parallels. Today was ten minutes and an idea.

This was an experience like no other. We all gathered at 8:30am the day before the event for rehearsal. Ajit sat on the stage giving us a little debrief and then spontaneously decided to have us come up one by one, sit next to him on the stage and introduce ourselves. Within two hours, we went from 27 people to a bonded group.

After an entire day of rehearsal and a speaker’s dinner that ended at 9pm, we went from a bonded group to lifelong friends. It sounds crazy, but it happened. The next day, we were all each other’s champion. And two days later, giving everyone just enough time to travel home, the social media connections were flying!

I worked harder on this ten minute talk than any hour presentation I have ever given. It was all in my head and in my heart. Now it had to come out of my mouth. There would be no second chance, no slides to prompt me, no opportunity to go back and clarify an issue that might not have landed as well as I had hoped.

As I was waiting in the wings being introduced, I offered up a silent prayer. I asked God to help me honor Him and to help me reach just one person. An incredible sense of calm came over me as I walked onto the red circle. And I delivered my talk flawlessly.

My talk was based on statistics from the American Society of Plastic Surgeons and my experience as a cosmetic doctor watching women contort themselves to hide their cosmetic treatments. I discussed the role that judgement plays in holding us back from aging authentically.

After my talk, many women came up to me to thank me for sharing my message, letting me know I gave them a lot to think about. But it was a fifteen year old girl who touched my heart. TEDxWilmington Women had given some scholarship tickets to a dozen Catholic high school girls. They were all in their uniform and took up an entire row.

A beautiful, fresh faced young child in her high school uniform broke from the pack to speak to me. “I wanted to let you know that I really enjoyed your talk. You’re a doctor and you said that we could age however we wanted and that was very empowering to me.”

That was very empowering to me. Fifteen years old. That could have only happened at TEDx Wilmington. I believe my prayer was answered.

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Progress from a Lean Start Up Called Life Goes on Roadmap™

Business Success, Courage, Life Goes on Roadmap, Measuring Results No Comments

What if you left behind what you used to do and went ALL IN to create the product, service, or offering that felt like your most important work to do?

What if you applied your 100% focus to that new endeavor and let the cards fall where they may?

What then?

These are the questions I have considered most of 2018 as I did exactly that.

After spending years creating a platform as the Bye Bye Boring Bio expert and Get Known Get Paid Mentor, I set it aside to put my focus almost exclusively on Life Goes on Roadmap™ in January of this year.

Life Goes on Roadmap™ is a system for personal financial information organization that I felt called to co-create with my husband Steve to meet a very important need. I wanted power, access and control over our most important financial information and documents in case something should happen to him.  I also wanted to have the peace of mind that I could drive my life forward with confidence if it should come to that.

Once we got my own needs met in this regard, it occurred to us that families everywhere could benefit from what we created. We decided to go ALL IN and offer our ‘experience product’ for sale online.

Decisions We Made Early On

  • Operate as a lean start up and fund every initiative from cash flow.
  • Measure success by lessons learned and progress made, in addition to sales.
  • Earn social proof of the product and media credibility through the power of publicity and outstanding virtual training delivery.
  • Make it easy for potential clients and licensees to find us in a Google search, even as a new offering.
  • Forgo a fancy website in favor of a simple opt in page and a sales letter for consumer sales that promises powerful benefits.
  • Focus on three niches:  consumers – Prime Timers in particular, financial advisors, and real estate professionals.
  • Have a presence at two of the most relevant industry conferences that serve fee only financial advisors and seek out connection opportunities with real estate professionals, starting with people we already know.
  • Create special web pages to serve financial advisors and real estate/mortgage professionals to answer their questions and showcase the benefits of licensing our system as their own.

January:

  • We got a bright idea that inspired us to create a new ‘experience product’ quickly.
  • We had zero ezine subscribers.
  • We had zero endorsements from people of influence.
  • We had zero sales.

April, June and October

  • We hosted three Life Goes on Roadmap™ Virtual Road Trips for clients after promoting them by webinar, BeLive.TV broadcast, social media, and ezine. Our aim was to earn proof of concept and feedback to make our product and delivery even better, while testing various price points to determine which resonated most with buyers based on their purchase decisions.

July

  • We decided to offer our product to financial advisors to license and brand as their own as a means to touching more lives and making a bigger impact.

November

  • Life Goes on Roadmap™ has sold and served 140 families around the world to rave reviews.
  • We’ve earned 3152 opt in subscribers — thanks to creating a Facebook ad that has converted consistently. The list grows every day, and the Facebook ad has been shared 161+ times and invited 65+ comments so far.
  • Our product has earned endorsements from influential industry experts and groups, including Sheryl Garrett, NAPFA, and video bloggers to prime timers in Canada and Australia so far.
  • Our product has been approved for use by the compliance departments for LPL, GIA, and others, opening the door for thousands more to easily sign on.
  • We are proud that 11 licensees from across the USA  with one in Canada have branded our system as their own to support their clients in getting their acts together.
  • Families have become “I’m Ready for Anything Road Trippers” who are ready for whatever life serves up next, and they sing the product’s praises on social media, to their friends and family, and even produce YouTube videos to share the value.
  • We’ve refined our message as we’ve talked to thousands of people by webinar, teleclass, private and public Facebook messages, BeLive.TV video and more.
  • We’ve refined our fulfillment systems to be simpler and more efficient.
  • We’ve welcomed five figures in sales so far, and new licensees and consumers come on board every week.
  • We’ve funded our progress 100% from cash flow.

Resources that have Supported Our Progress

  • Chris Flett – Ghost CEO – business coaching on the licensing piece in particular
  • An amazing virtual assistant – Jacki Opferman
  • A talented graphic designer – Victoria Vinton
  • Facebook Faucet Training –  Tammy Lane
  • 123rf – royalty free images for Facebook Advertising
  • Copy coaching with Nancy  Tierney of Firecracker Communications
  • Web page design – Tina Walker of Delegation Divas
  • Our fulfillment house – Vervante
  • 1 Shopping Cart – online sales processing
  • LeadPages —  easy to create opt in pages that convert
  • Every online course, coaching engagement, webinar, or event I’ve attended since 2010 has played a role to acquire the know how and confidence to execute on every initiative.

Lessons Learned So Far

  • Focus matters. It’s possible to make bold progress on an inspired initiative when you declare it to be your top priority and let everything else be a distraction.
  • Think bigger from the start.  Aim high right out of the gate. We’ve been focusing on earning credibility and compliance approval among credible associations and organizations that serve hundreds or thousands of financial advisors. While it has been a slow and steady effort, we’ve gained meaningful traction in the early going with several influential organizations. This should set us up well to accelerate our results and impact in the New Year.
  • The message matters.  Listen carefully every day to what people say and respond with refinements that make a good effort even better.
  • Connect with potential clients in person — either by Zoom video conference, across the conference or dining room table, by sponsorship/exhibit table at the right ventures, or BeLive.TV. It’s a lot more effective than pounding potential clients by email.
  • Measure what you treasure and make smart decisions and take wise actions based on the numbers.  
  • Make a habit of reflecting on progress, honoring mis-steps and  mistakes to get the lessons, and celebrating wins, big or small.  It’s a long distance race, and it growth happens step by step and sometimes in a leaps and bounds kind of way.
  • Keep a positive attitude to help navigate the rough spots.
  • Make new friends along the journey.  Every conversation with a new person of influence in this new marketplace offers the opportunity to create a new relationship, be of contribution, and to receive ideas and support to fuel whatever may be coming next.  Be arms wide open to welcome the abundance with trust that it’s all good.

2019 is still to be written, and we intend to continue this journey and see what additional magic we can make.

Stay tuned for future updates from this lean start up known as Life Goes on Roadmap™.

 

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Your biggest risk …

Business Success, Courage, Life Goes on Roadmap No Comments

Risk

[risk]
noun
  1. exposure to the chance of injury or loss; a hazard or dangerous chance: It’s not worth the risk.
  2. Insurance .
    1. the hazard or chance of loss.
    2. the degree of probability of such loss.
    3. the amount that the insurance company may lose.
    4. a person or thing with reference to the hazard involved in insuring him, her, or it.
    5. the type of loss, as life, fire, marine disaster, or earthquake, against which an insurance policy is drawn.

While attending a mix and mingle party last week, the guests gathered in small groups to answer deep questions and get beyond typical small talk.

There were little cards to review — each with a provocative question on each.  Our task was to answer the question.

My question was “What is the biggest risk you’ve taken?”

I thought about it and said that it’s been a big risk to walk away from the work upon which I have built my professional reputation since 2001 to focus on a new initiative that feels like it’s my most important work to do to date.

Folks said, “It hasn’t looked like a big risk to us. It has looked seamless and natural.”

That got me thinking.

My hubby Steve and I had quite a conversation about it.

He turned to a sports analogy.

Steve said that those divers who jump from the high tower to do all those flips, twists, and turns invest years and years of practice to make their dives look seamless and natural.  All that practice pays off in the clutch moments when gold medals are at stake.

When  Sully landed that plane with 155 passengers on board on the Hudson River, it was his 40+ years at a pilot he drew upon to make an epic decision in a dire situation to save every soul on that flight.

Since 2006, I’ve been creating information products, leading group courses, speaking live and virtually, list building, and copy writing in connection with my other business. It’s taken years to hone and practice those skills to create impact for clients and in my own balance sheet.

When I switched my focus to Life Goes on Roadmap™ this year, I applied what I had learned from all those prior years of study, practice, and action to the new initiative with extreme focus. What has been different this time is how many times I have said NO to other things that could have distracted me from my primary goal.

It’s been a huge risk to take nevertheless.

  • Walking away from being known in a certain way to blaze a whole new trail is a big deal.
  • Being resourceful to apply all the skills acquired over the years to start up and grow without taking on debt or betting the farm is a big deal.
  • Creating buzz and credibility for a new offering takes confidence, persistence, and moxie.
  • Creating something from nothing in collaboration with my husband less than a year ago to make an impact for clients and make money is a big deal, too.

If it looks seamless and natural, make no mistake.

There is a lot of paddling going on below the surface to make the dream work.

We are working it.

Every single day.

  • What is the biggest risk you’ve ever taken?
  • What have you learned?
  • What are you doing to work the dream and live the risk every day?

Comment below. Go ahead. Inspire me!

 

 

 

 

 

 

 

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[Speaker Video Reels] Use what you have and be proud of it

Courage, Get booked as a speaker No Comments

It’s kind of a big deal to be creating my very first sizzle reel to showcase myself as a speaker.  I have been speaking to audiences big and small since the year 2002, and it’s been quite a journey for me.

If you’ve been following my work for a while, you know about my humble beginnings as a speaker and how I went ‘kicking and screaming’ to speaking on the advice of my very first business coach.  The truth is, I wasn’t very good at the start.  And I am being kind with my own words.

Getting better has been an area of focus for me. That means sourcing courage to show up as the best Nancy Juetten I can be, quirks and all.  That means being myself, using words the way I like to use them, and keeping it real.

This brings me to the point of this post, and it is this:

Wherever you are, well, there you are.

BE right there, and be proud of what you have achieved.

Use the best of what you have.  Believe in your heart, head, and gut that with every speech you give going forward, you’ll be better than ever and MORE YOU every time you show up.

Do not get caught in the comparison game by watching hours of demo reels for other speakers and wishing that your style or presentation is a match for theirs.

Be the best YOU and reflect that with the best of what you have to offer today.

Here is what I know for sure.

As soon as that first sizzle reel is complete, it will be time to lay the foundation for the NEXT one.

We are all only as good as our last best performance, and the best is always yet to come.

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20 Minutes to Courage!

Be Heard, Courage No Comments

Got 20 minutes to ignite courage to BE THE EXPERT you want to be known for —  starting NOW? This interview might deliver on that promise. Thanks Doug Foresta for the opportunity to share. Thanks also to mentors past and present who delivered the kick in the pants for me to do this myself. None of us does this alone… The working link to the gift I offered is this one.

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