July 3, 2016
When I started my journey to build an online business, I got advice from many sources and mentors. Some advice was louder than others.
Chances are, you have been hearing the same voices and have been working hard to do these things and plenty more:
- Name and claim a profitable niche audience.
- Create a money making marketing message.
- Master the new client enrollment conversation.
- Create an information product that meets an urgent need.
- Write a book that can be a ‘big business card.’
- Grow your list so you can have influence and impact that leads to income.
- Create a business model with three choices even Goldilocks would love.
- Launch a group training program.
- Speak from live and virtual stages.
- Speak to sell.
- Master your mindset.
- Master your metrics.
- Learn to become a ‘rock star’ joint venture partner.
- Create your own live events.
- Get known for doing one thing really well.
Here is a confession.
Since 2009, I have been maverick enough to do things in the order that suited me and not what was prescribed. Experience is always the best teacher.
I have learned a heck of a lot.
I know which approaches work well for me and pay off and which ones don’t.
And you know what?
I have been running my own race and doing just fine, thank you very much.
I’ve discovered that there is a whole lot of power under the tent over here.
What is most important is that I believe it.
The woman who started this journey in 2009 with a $47 book called Bye-Bye Boring Bio is NOT the same woman who is on the journey today. It’s time to raise my voice and show up as the long distance runner I have become with huge value to offer.
- My skill set is comprehensive.
- My track record is rock solid.
- My voice and distinct point of view matter — especially for reluctant messengers in the world who want to step up to share theirs.
Lots of big ideas are swirling as I kick off self-imposed ‘training wheels’ and step up to a bigger version of what I am here to do.
Just this week, someone who knows me described me as a well-dressed elegant rebel. She said, “You look like Jackio O, but you are a badass underneath.”
Here are three big ideas that are coming through me as I write this post:
- I declare my independence from mentors whose voices and approaches no longer serve me.
- I will raise my voice and speak up.
- Perhaps in doing so, I can encourage you to do the same.
I am strapping on my rocket belt because it may be a bumpy ride that will be worth the turbulence.
June 27, 2016
Be Heard, Business Success, Good News, Public Speaking
With the first six months of 2016 coming to a close, I took to my journal to reflect on accomplishments achieved so far. The most important part of this exercise is identifying what I have learned.
The lessons have been bountiful and humbling at the same time. I’ve decided to share my lessons on the blog so they might serve you, too.
- After a breast cancer scare and a emergency retina repair surgery for my husband in March, I am reminded that the greatest of all blessings is good health.
- Sometimes, a quarter turn of a message can make a world of difference. I shifted much of my marketing messaging to focus on guiding aspiring speakers to get ready for opportunity before opportunity knocks early this year. I still speak from my expertise as a business bio expert, though the slight messaging shift has made a world of difference in my business results. This audience urgently desires to get booked and often can monetize their messages in the moment with their powerful and authentic offers made from the stage. That makes getting to return on investment on my training so much more immediate for them and so rewarding for me.
- I love when clients succeed. Broadcasting their brilliance via my ezine and other means is the best demonstration of what it is to be a champion of others’ success. Everyone wins.
- Stop telling stories that are no longer true. “You are not a speaker” has been my inner dialogue. However, this year, I have given the same talk 22 times to appreciative audiences. Whether I was invited to share it via teleclass, webinar or live or created my own opportunities to share it, I am a speaker.
- Sharing stories is so much more memorable and compelling than sharing action tips and information. Going forward, I am going below the surface to share the vulnerable stories and powerful insights from the wisdom of hard won experience instead of speaking just ‘from the neck up.’
- With the right speaker and authentic championship, filling a room doesn’t have to be hard. I have heard many people say that it is hard to fill live events. I have been reluctant to host my own as a result. In March of this year, I played a major role in filling a hotel room with 38 awesome guests who could be in the house to benefit from one of my most trusted and admired business colleagues. The guests raved about the value, and a meaningful group of those guests decided to invest more deeply to get even more support. I may very well host my own local and live events and workshops after all!
- SHOWING UP IN PERSON is fun and rewarding. I’ve relied on teleclasses and webinars to deliver my message over the last few years. What a thrill it is to look into the eyes of those I meet and know in my heart, head, and gut whether the message is landing squarely. I can’t wait to speak live and in person to even more groups this year and next in my own backyard and beyond.
- Boundary setting is a beautiful thing. That means “No” can be a complete sentence. Not all invitations are “YES” decisions. Not everyone who wants to be a partner, co-collaborator, or referral source is a fit to play that role. That is OK.
- Give your clients and best partners the benefit of the doubt. When people have the CONTEXT over time to value a pattern of ongoing contribution, service, and championship, there is GRACE in that. There should always be room for the benefit of the doubt.
- People come into our lives for a reason, a season, or a lifetime. It stings when things don’t last. As long as I go deep to find the blessing in each transition, I can be twice blessed.
What are your biggest lessons so far for 2016?
June 13, 2016
Summer is just about here. That means a lot of folks are thinking about how to get swimsuit ready for the beach. For me, I am starting a different kind of diet. I am calling it my ‘JV Diet.’
That means I am NOT sending promotional emails to serve and promote my strategic partners for the next 30 days.
(Did I just hear trumpets sounding in celebration?)
This is my grand experiment and contribution to an email reduction plan that can reduce the clutter in your in-box and bring the noise level of massively duplicated emails down to a dull roar.
In my prior career as a publicist, I loved creating credible buzz in the major news media for my clients. Here’s the rub. Much of the buzz that shows up in my inbox today is large quantities of duplicated emails that have me reaching for the DELETE button at HELLO.
My ‘JV Diet’ is my way of bringing back a bit of simplicity and focus to my own work in service to your success. That means getting back to basics and serving you as best as I can with my own insights and expertise.
That means showing up at live events in my own backyard and attending events elsewhere where you and I can meet in person.
That means getting away from the endless technology that washes my enthusiasm for the work I do right down the drain.
The essence of my business is rooted in guiding you to prepare and share your stories so you can shine in the spotlight.
I am putting my focus on listening for your stories and providing insight and inspiration to make them more compelling, memorable, and client attracting.
So, where are your areas of greatest need?
>> Getting ready to get booked as a speaker?
>> Inviting speaking gigs?
>> Sharing your own special message of championship and advocacy for a cause that calls you forward?
>> Creating a talk that converts?
>> Attracting clients?
>> Packaging your programs?
>> Making your marketing message more irresistible?
>> Filling in the missing know-how?
>> Building up your confidence to overcome fear of stepping forward?
Send me an email at Nancy@getknowngetpaid.com with your top 3 areas of greatest need. And if you have comments about the JV Diet, please share them.
I’ll dedicate my efforts to doing my very best to share know-how, insights, and support to guide you forward in those ways.
April 15, 2016
Be Heard, Book Publishing, Local Publicity
When big news is announced in your industry, take the opportunity to share your distinct point of view by sharing a press release. Here is an example from my husband Steve Juetten, who also released a new book this week titled Ditch the Guesswork: Creating Reliable ROI for Time Starved Investors.
Bellevue Certified Financial Planner Steve Juetten is worried about the false sense of security some people will have after hearing about the new Department of Labor rule, which requires advisers who work with retirement plans and IRAs to be a “fiduciary.” According to Juetten, a fiduciary is someone who always puts the best interest of their client first and operates with fee transparency. But, as he cautions, the new legal guidelines, which went into effect April 6, muddy these waters and make it easy for pretty much any adviser to call him or herself a fiduciary. This makes it more dangerous for the average person because it will be more difficult to identify when an adviser is truly acting in an investor’s best interest.
Juetten believes that the Labor Department bowed to intense industry pressure and watered down the new regulations to the point where they are almost pointless. “The intent of the regulations is positive, but the way they were written basically allows advisers to keep doing what they have always done and claim they are following the fiduciary rules. This is scary. Based on the reading of these rules, I have no idea what the Labor Department thinks it means to work in a client’s best interest.”
He says Wall Street believes the new law is good thing for the companies that sell investment products and provide financial services more so than for investors. Stock prices for brokerage firms like Ameriprise jumped almost immediately after the guidelines were published. The stock of LPL, the largest independent broker/dealer in the county, shot up 7% at one point on the day the regulations were announced.
Juetten cautions investors about what he sees as several flaws in the new Labor Department guidelines.
- They only apply to an adviser when they are giving advice to participants in retirement plans like a 401(k) plan or an individual retirement account. Juetten observes that if an adviser is giving advice about a brokerage account, the adviser does not have to act in the client’s best interest. The adviser only has to give advice that is “suitable” for the investor. “This is a vague and dubious standard,” Juetten says.
- Juetten warns, the new regulations don’t go into effect for at least a year. Some parts of it start in April 2017 and some parts start in 2018. In the meantime, it’s the usual buyer beware approach.
- The new rules allow an adviser to be paid in a variety of ways that are not easy to decipher or understand. Advisors can still be paid in commissions or use other sales-based compensation structures and still claim to be a fiduciary. Juetten says that the only way that an individual can be certain an advisor is working only in their best interest is to ask three questions:
1) Is the adviser a fiduciary? YES is the right answer.
2) Who pays the adviser? The client pays the adviser.
3) How much is the adviser getting paid for selling a product or service? Fee transparency is key.
Finally Juetten says that the new guidelines give advisers wide latitude to recommend whatever they want to a retirement client as long as they meet some very low standards. Juetten observes that by the Labor Department’s own admissions, the hurdles to meeting the fiduciary requirement were lowered substantially. He warns investors to be wary and believes this regulation is more about the exceptions and how to legally get around the fiduciary intent than it is about protecting the average person.
Juetten notes that most investment products, such as complex annuities that were sold to unwary and unsuspecting clients before the new guidelines, are still going to be sold. For example, an adviser can sell a product from his company’s lineup and not tell the client if there are other products from a competitor that might be better or cheaper or both while still being able to claim that he is a fiduciary. “Advisers are free to sell pretty much anything they want as long as fees aren’t egregious and conflicts are disclosed,” says Juetten, who wonders how an average investor will be able to determine if fees are fair and doubts they’ll read the small print on disclosure documents.
CFP Steve Juetten shows busy professionals how to take care of their money so they can do more of what they love since 2002. Steve has contributed expert insights to Bankrate.com, PBS.com, Forbes.com, MSNMoney.com, FOXBusiness.com, and the Puget Sound Business Journal. Seattle Magazine has awarded Steve a FIVE STAR WEALTH MANAGER honor for five years in a row based on client votes of satisfaction. His passion for financial planning and investing took root while he was in high school. Juetten has always enjoyed organizing financial data and learning about financial markets. Today he applies those passions to help clients identify and make their financial dreams come true on a fee-only, fiduciary basis.
>> To schedule interviews with Steve Juetten, call 425-373-9393 or send email to Steve@finpath.com.
>> To sample the first two chapters of the book, visit ditchtheguesswork-pinkspoon.com.
April 8, 2016
Bellevue Certified Financial Planner Professional and author Steve Juetten has debuted his book Ditch the Guesswork: Creating Reliable ROI for Time-Starved Investors.
In mid-December of 2015, Juetten started writing a series of blog posts to answer his clients’ most frequently asked questions about investing. He quickly brainstormed a list of 52 topics and decided to write a book instead.
“After serving busy professional people for 15 years through the ups and downs of the financial markets, I put pen to paper to outline the tried and true approaches that deliver return on investment for time-starved investors. It’s time for the guesswork to stop,” Juetten said.
Juetten is excited about how well the book will serve busy investors who want an efficient and effective way to create a reliable return on their investments.
What sets the book apart from other investing books is the storytelling approach he uses. Reading Juetten’s book is like sitting down with the Paul and Donna — a married couple in their early 50’s — and listening in as Juetten answers their most pressing investing questions in a straight forward style. Even complex topics like chossing asset classes and rebalancing are explained in clear, simple terms so readers can understand them and be in good position to make smart investment decisions.
“Steve Juetten’s “Ditch The Guesswork” is wittily written in a conversational tone that provides timeless wisdom to investors of all levels. It is hard to argue with the straightforward logic presented in his book and a must read for anyone searching for clarity in the creation of their own financial plan,” Bill Schultheis, Soundmark Wealth Management and author of The Coffeehouse Investor said.
About Certified Financial Planner Professional and Ditch the Guesswork Author Steve Juetten:
Since 2002, individuals and couples have been coming to Steve Juetten to help them make sound financial decisions so they can do more of what they love. His business is founded on the belief that good financial planning does not have to be confusing, complex or scary. He came to this belief after consulting for more than 25 years with large corporations and their employees to help them understand and use their employer benefits. As the managing member and founder of his firm, Juetten is quoted regularly in the Puget Sound and national media on financial planning and employee benefits topics. His passion for investing took root while attending high school. Juetten has always enjoyed organizing financial data and learning about financial markets. Now he applies those passions to help clients identify and make their financial dreams come true.
>> To sample the first two chapters as a gift, visit www.ditchtheguesswork-pinkspoon.com
March 7, 2016
Business Success, Event Promotion
Business Coach Launcher Tommi Wolfe is making a rare appearance in Bellevue, WA for a one-day business event designed to serve business coaches seeking bigger profits in 2016.
“Getting stuck in five-figures is something I want business coaches everywhere to get beyond. This one-day training event will give them tools and tactics to achieve that and so much more,” Wolfe said.
During the one-day event, Wolfe will showcase the seven cornerstones high earning coaches deploy to build solid businesses. She will also explain why one-on-one coaching bankrupts most coaches. Wolfe will share the pitfalls of private coaching, explain how to price private coaching, and offer guidance around when to coach one-on-one or in a group. She will also explain how to package coaching to charge a premium fee.
Business coaches who attend will leave the event with specific learning outcomes.
• Participants will acquire a set of skills and tools few business coaches own, ready to implement at work.
• They will gain a deep understanding of exactly how to monetize a business coaching practice.
• They will obtain clear knowledge of what obstacles to avoid, and how to avoid them and benefit from clarity on how and when to do private coaching.
• Participants will receive the scripts, templates, and skills to be able to implement a successful coaching practice and meet new people who are sharing the same journey who can become their newest colleagues and co-collaborators in business.
A limited number of VIP tickets are available for business coaches who are serious about their success.
To claim one of these VIP tickets, follow this two-step process:
Step 1: Visit http://www.businesscoachlaunch.com/events-Nancy to read more about the event and agenda.
Step 2: Visit http://www.businesscoachlaunch.com/events-BT-Nancy to claim your VIP seat at this event for a $97 seat reservation fee that will be refunded upon arrival at the March 31 event.
Bellevue-based Entrepreneur and Event Sponsor Nancy Juetten says this is a rare opportunity to sit at the feet of the wisdom of one of the smartest, most successful business coaches in the world and be in the company of other business coaches who are serious about elevating their own big games in the marketplace.
About Business Coach Launcher Tommi Wolfe
Tommi Wolfe — The Business Coach Launcher — guides business coaches to build their own dream businesses and fill them with clients, freedom and joy. This creates deep 6-figure businesses for their owners and lasting impact for their entrepreneurial communities. Business coaches hire Tommi Wolfe for her smarts, trust her for her heart and create extraordinary businesses five times faster than they can on their own. Visit this link to register for the March 31 event in Bellevue, WA.
Media Contact: Nancy Juetten, 425-641-5214, email@example.com
January 26, 2016
Broadcast Media Training, Bye-Bye Boring Bio Success Story, Public Speaking
Note: I wrote this article in 2012, and it bears repeating.
James Taylor’s classic song “That’s Why I’m Here” offers lyrics that speak to the desires of many consultants, experts, authors and speakers to get known and get paid. He writes, “Fortune and fame. Such a curious game. Perfect strangers call you by name. Ask you to sing ‘Fire and Rain’ again and again and again.” This is a refrain that a great many would like to be the song and story of their lives and businesses.
And it’s all within reach, provided there is readiness to make it happen. Justin Beiber, a rock star in his own right was once quoted in USA Today as saying, “People think that being famous is easy, but there’s so much hard work in it.” He would know.
That said, here is a simple, four-step process to follow to get “rock star ready” to welcome opportunities to fuel the sales funnel and fan the flames of prosperity in this New Year, even if your particular brand of marketplace magic has nothing to do with singing to throngs of people from a stage:
1. Declare your expertise.
2. Prepare your story.
3. Share your story.
4. Rinse and repeat.
Declare Your Expertise and Kick Generic to the Curb
“Author, Expert and Speaker” isn’t nearly as compelling as: “Humorous Keynote Speaker, Beatles Expert, and Comedy Writer Bill Stainton.” What is your expertise, and does the message break through the clutter to invite a decision maker to take a closer look?
Prepare Your Story
Making it easy for decision makers to get what they want often makes it easier for you to get what you want. One-size-profile does not suit all situations in today’s technology-charged, interactive, and global marketplace. Those who want to be ready to say YES when opportunity strikes do themselves and gate keepers to leveraged opportunities many favors by anticipating content needs long before invitations to get hired. Preparing and posting to your website or blog bios of varying word counts – 50, 100, and 300 — makes it easy for those who need your information to find it without having to ask you for a new version at the 11th hour.
Telesummits, webinars, live events, and media interviews offer leveraged ways to share information with the right people. And each opportunity has its own set of readiness requirements.
Imagine for a moment that an influential internet entrepreneur is coordinating 20 content experts to contribute to her 5-day telesummit. She is going to need 20 bios, 20 head shots, and 20 sets of interview questions in perfect timing to be in strong position to promote this event to her community, provide content to the speakers so they can promote it to their respective communities, and be well prepared to interview each on event day. This is no small task that requires extraordinary organizational skills.
Participants who are ready to submit their materials well in advance of the stated deadline show up as “a joy to work with” as they set the stage to do a great job on event day. When they deliver their messages with impact as promised and expected, the event producer is in good position to extend repeat invitations to contribute to future events. Best of all, that event producer is likely to refer the best performers to other people with impact and influence to open even more doors to opportunity. Those who do the opposite set up a different set of unwelcome consequences.
That is why the key is to be 24/7 ready for opportunity so you never suffer from the 11th hour scramble, message point SOS, or “why didn’t I get my story together before” situations again. Don’t let these “bio emergency” situations be your reality.
Share Your Story
Once you’ve prepared your story, it’s time to share it with the right people and leveraged audiences to fuel your lead generation pipeline and your future prosperity. Share your story in a variety of ways including these:
• In the “about me” section of your website or blog;
• Via the profiles you post to social media;
• In the “boilerplate” paragraph of every press release you send;
• In the teleseminar packets you share with your joint venture partners; and via the speaker sheet that clearly describes what kind of a speaker you are, the hot topic you speak about, and how to book you.
Rinse & Repeat
Anything you do one time never delivers enough impact to make the right kind of noise. You’ve got to stick with this and continue to share your message so more of the right people can be compelled to like, trust, respect and do business with you. The key is to focus on the “big rocks” that have the greatest potential to create awareness, excitement, and momentum in your business among your ideal clients. By following each of these essential steps, you create a rolling wheel of revenue generating opportunity for your business that creates powerful momentum as you grow your influence, impact, and income.
Your Call to Action
Get ready now and start sharing your story in all the ways that you can to attract more of the right opportunities with ease and grace and set yourself apart from the crowd as you do.
>> If you need to roll up your sleeves to get all this done, the Get Known to Get Paid Success Training to ‘Broadcast Your Brilliance’ is a great way to begin. Learn more and enroll at this link.
January 25, 2016
Business Success, Client Attraction
My husband Steve Juetten will tell you that there are many benefits of our marriage. One of them is that he gets to benefit from Get Known to Get Paid Private Mentoring just by sharing the pillow with me.
Working together, we created a new marketing funnel for his personal financial planning business that has doubled his opt in subscriber list and generated five-figures in revenue in a few short months.
Click here to access the success case study.
If you would like to welcome similar big results in your business — minus the pillow talk — apply for one of 3 rare spots in my Get Known to Get Paid Private Mentoring Program.
Applications are due by January 28, 2016.
October 19, 2015
Business Success, Joint Ventures
Over the last 40 days or so, I’ve had my head down, creating a new way to serve. That meant applying a high level of laser focus on the new initiative that — even for me — was uncommon. Here is one thing about this that I think is pretty remarkable.
>> I didn’t worry about money for a moment during the creation process.
Why? I strategically lent support to the products and programs of luminaries whose work I use and know to be outstanding. I referred enough new business to them as their champion and partner so my own money needs were more than taken care of IN THE MAILBOX in thanks for my quality referrals.
If you are someone who finds yourself in that “rock and a hard place” position where your products, programs and services are not yet done or perfect, you can still serve and profit in the meantime.
It is a matter of championing the ALREADY PROVEN offerings of leaders you admire in perfect timing to build that bridge to revenue while you get the rest of your own act together. It pays off. And it does my heart good to know that and share that good news with you.
If you would like to learn how, get know touch with me by email at firstname.lastname@example.org, or send me a note with “Revenue In the Meantime” in the subject line so I can get back to you. Talk soon!
October 15, 2015
Media Savvy 101, PR Beyond the Backyard
Getting the word out about your expertise and latest news can be accomplished with a simple press release you prepare and then SHARE via your blog, ezine, social media, OR via the distribution service of your choice. This blog post intends to make it easy for you to create a press release for your latest news in a step by step way — quickly and with confidence.
1) Create a headline that showcases how you want to be known and something of note that readers will find newsworthy or noteworthy.
Joint Venture Coach Nancy Juetten Reveals How to Build Credible Influence Online That Pays Off
2) Create a short summary about what the news release is about. Make clear the audience to benefit most from the news. In this case, it is online business owners whose own programs are not yet done, proven, or perfected.
Long before creating a large and loyal list of newsletter subscribers, Joint Venture Coach Nancy Juetten listened carefully to the needs of her clients and made quality recommendations to solve their problems. In today’s online marketplace, the power of credible championship of other people’s programs pays off with a 5-figure revenue stream year after year, separate from income that flows from her own popular and proven Get Known to Get Paid training and private mentoring programs. Juetten’s success tips and mistakes to avoid serve online business owners blazing a similar trail who need to create a reliable bridge to revenue until their own products or programs are done, proven or perfected.
3) Write the news release.
Success Tips: Make sure the story has some human interest that relates to a trend or other angle that is timely, useful and relevant. Include a quote from the expert to add perspective and personality. The news release should include information from which readers can learn something or benefit without having to make a purchase. Write the press release in the third person in a factual, journalistic style.
During the depths of The Great Recession of 2008, Nancy Juetten’s boutique publicity agency fell on hard times. She was among the many business owners who experienced a steep drop in revenues during tough economic times. Her business teetered on the brink of failure.
“One day, during my daily march to the mailbox to retrieve bills that I needed to find a way to pay, I received a check for $2000. It turned out to be a commission for a mastermind that someone in my community decided to buy at my recommendation,” Juetten explained. “That accidental check in the mailbox set me on a path to learn how to recommend quality products to serve the needs of others in my community for good and profit.”
Today, Juetten makes a practice of reaching out to the leaders of large tribes in the online coaching niche to explore how she can support their success through the power of her credible recommendations. In doing so, she has created a 5-figure revenue stream year after year, separate from income that flows from her own popular and proven Get Known to Get Paid training and private mentoring programs. Juetten guides online entrepreneurs to create the same result with her JV VIP Day and other offerings.
Juetten says that among the biggest mistakes to avoid are arranging bad marriages from the start, fishing in waters of really big fish without being ready, and being too self-focused such that a potential partner cannot see the value of starting a relationship in the first place.
Among the most useful lessons she has learned along the way are:
- Support others whose values and services are a good match without compromise.
- Serve fans and followers well by bringing products that are already proven to deliver the desired result to their attention.
- See the value in every relationship to lift others up along the climb to success.
- Build influence through authenticity and integrity.
4. Be clear about the call to action.
Learn more by downloading her ‘Avoid JV Mistakes Toolkit’ today or tuning in to the replay of a YouTube interview about building credible influence with heart and smarts without being a shark.
5) Finish with a “boilerplate” paragraph that offers brief background about the person being showcased in the news release.
About Joint Venture Coach Nancy Juetten:
Nancy Juetten is the Get Known to Get Paid Mentor and Joint Venture Coach who got introduced to joint venture partnerships in 2008. Today some of the biggest names in internet marketing and business coaching – Christian Mickelsen, Christine Kloser, Milana Leshinsky, and Rich German — call her by name, sing her praises, and proudly advocate for her products, programs, and services to their tribes as she returns the same or something better for them. This single strategy has added more star power to her brand and reputation and accelerated her impact, influence, and income than any other.
6) Include images with your news release to add visual interest.
7) Include contact information to make it easy for reporters and others of influence to get in touch for interviews, speaking invitations, or other opportunities.
Nancy Juetten, 425-641-5214 (PST), email@example.com
Simple distribution ideas to reach your own loyal fans, followers, and champions include posting your news to your blog, showcasing it in ezine, or sharing across social media. You can also use PR Newswire or prREACH to share your news with audience BEYOND those you already know. This is highly recommended.
So, there you have it — 7 steps to create a press release about your expertise and your news.
Why not create one of your own and see how far the news travels and what opportunities it helps serve up to make more of your own best impact in the marketplace?
Ready. Set. Go!
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